The Fee for Service Academy helps established dentists evaluate and execute a structured transition away from insurance participation with confidence, preparation, action, accountability, and support.

Most dentists focus on what they've already written off.
The better question is: How much wealth is still available to capture before retirement?

When you have zero write-offs, we guarantee you’ll appreciate the journey!
Most dentists considering a fee-for-service transition aren't afraid of change itself.
Those concerns are legitimate.
A fee-for-service transition is one of the most important business decisions a practice owner can make. It deserves careful planning, thoughtful execution, and experienced guidance.

The Academy brings all of these elements together through a proven methodology built from decades of real-world transition and dental practice coaching experience.
The Fee for Service Academy was built around a simple observation: Successful transitions are both technical and human. Strategy alone doesn't create a successful fee-for-service transition.
Mark has spent years helping practices successfully navigate fee-for-service transitions.
He understands how to evaluate readiness, reduce risk, prepare practices before major changes occur, and guide owners through every phase of the transition process.
As he approaches retirement, Mark's focus has shifted toward passing on the methodology and lessons learned from decades of experience helping dentists reclaim control of their practices.
Laura has spent decades coaching dental teams and helping practices implement meaningful change.
She has witnessed firsthand how transitions affect team dynamics, systems, communication, and culture.
Her experience ensures that the people side of the transition receives just as much attention as the numbers.